How to Get More Google Reviews for Your Business (Sydney Edition)

In today’s market, Google reviews are the new word-of-mouth.

Before picking a plumber, choosing a cafe, or hiring a local service provider—your potential customers are Googling your business.

And what they see could make or break the sale.

More ⭐⭐⭐⭐⭐ reviews = More trust = More leads.

So, here’s how to get more Google reviews—legitimately, effectively, and at scale.

1. Claim and Optimise Your Google Business Profile

If you haven’t already done this, stop everything and do it now.

🔧 Visit: https://www.google.com/business

• Ensure your business name, hours, phone, and website are accurate.

• Add photos of your storefront, team, or products.

• Set your business category correctly (e.g., “Builder in Sydney,” “Dental Clinic in Parramatta”).

Google rewards businesses that complete their profiles.

2. Set Up a Custom Google Review Link

Make it stupid-easy for people to leave a review.

Here’s how:

👉 Go to your Google Business Profile

👉 Click "Ask for reviews"

👉 Copy the link:

3. Ask at the Right Time (And Ask Properly)

✅ Example 1: Tradie or Home Services (Plumber, Electrician, Renovator)

Perfect time: After the job is complete and the client is impressed with the result.

In-person script:

“Hey mate, glad you’re happy with the work! If you’ve got 30 seconds to leave a quick Google review, we’d really appreciate it. As a thank you, we’ll knock $20 off the final invoice—just show us the review and we’ll apply the discount on the spot.”

✅ Example 2: Cafe or Local Retail

Perfect time: At the counter just after purchase or when handing over coffee/food.

On signage or verbally:

“Leave us a Google review and show it to staff for 10% off your next coffee ☕️ Takes 30 seconds, and helps us grow!”

You’re rewarding the action—not asking for a 5-star rating. This keeps it compliant.

✅ Example 3: Gym, Yoga Studio, or Salon

Perfect time: After their first session or appointment when energy and satisfaction are high.

SMS follow-up example:

“Thanks for coming in today! 🙌 We’d love your feedback. Leave us a quick Google review and we’ll gift you $10 off your next visit as a thank you. Here’s the link: [bit.ly/reviewBondiYoga]”

✅ Example 4: High-Ticket Services (Dentist, Chiropractor, Renovation)

Perfect time: After final service, during the checkout or payment process.

Email or verbal script:

“Hey Lisa, it was great working with you on the project. If you found our service helpful, we’d love it if you left a Google review. As a thank you, we’ll apply a $50 loyalty credit to your next session—no matter the rating.”

You’re not buying reviews, you’re thanking clients for helping your business.

✅ Example 5: Ecommerce / Online Stores (Physical Product)

Perfect time: After delivery when a “Thank You” email goes out.

Email example:

“Thanks for your order! We'd love if you shared your thoughts on Google. As a thank you, we’ll send you a 10% off coupon for your next order. Review us here: [link] Once done, email us at hello@brand.com and we’ll send the coupon code straight away!”

⚠️ Final Tip: Always Stay Ethical and Google-Compliant

📌 Never demand a 5-star rating.

📌 You can offer a small thank you for any honest review, regardless of the rating.

4. Use QR Codes in Physical Locations

If you're running a local store, cafe, clinic, or showroom—print out a review QR code and place it:

• On your reception desk

• Near the exit

• On invoices or takeaway bags

Use https://www.qr-code-generator.com/ to create a free QR code that links directly to your review page.

5. Email Follow-Up (Automated)

If you’re in a service-based business in Sydney (like real estate, renovation, legal, or dental):

Set up an email sequence.

Example:

Subject Line: “Quick favour? 😊”Body:

"Hi John, thanks again for choosing [Your Business Name] to handle your renovation in Inner West. We’re proud of the result, and hope you are too! Would you mind taking 30 seconds to leave us a Google review? Here’s the link: [bit.ly/reviewMyBuildCo] Thanks again,– The Team at MyBuildCo"

6. Reward Your Team for Reviews (Internally)

Create a mini incentive system for your staff:

✅ Every 5-star review that mentions them by name = $10 bonus✅ Monthly leaderboard = Free lunch or gift card

People perform when there’s recognition.

7. Respond to Every Review

Reply to every review—good or bad.

It shows you care. It signals to Google that your business is active. And it builds trust for future customers reading your reviews.

Example:

“Thanks so much, Amanda! We loved working on your North Shore kitchen renovation. Appreciate the kind words!”

8. Make It a Culture, Not a Campaign

The most successful Sydney businesses bake reviews into their process.

It’s not a one-off thing—it’s ongoing.

Train your team. Mention it in sales scripts. Add it to your email footer.

When everyone in the business treats reviews like gold—it compounds.

Final Thoughts: Why This Matters in Sydney

Whether you’re based in Sydney CBD, Parramatta, Cronulla, or Blacktown—you’re competing locally.

Google Maps and local search results prioritise businesses with high-quality reviews.

More reviews = higher rankings = more clicks = more leads.

Need Help Automating It?

At Maximize Marketing, we help Australian businesses like yours generate more reviews and dominate local search.

Let’s get your reputation working for you.

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